In class we showed our collage work for a group crit in which we talked about the success of imagery in conveying the feel of locations and why that is (contrast, colours, scale, leading lines etc). I had slightly misinterpreted the homework, as I had taken it to mean a layout mockup or something similar, but trimmed up the work to just include imagery. Ultimately my work was quite rough, and I was unhappy with it. I found I had difficulty working with photographs, and after a discussion with lecturer decided I would be better taking a more illustrative approach. This is firstly because I think I have better skills with illustration than photographic work, and also because it gives me the opportunity to 'exaggerate' which I hoped would make me more enthusiastic about the project. It also ties in with my target audience, as I feel illustration, if the right style is used, is more engaging for younger audiences and can better portray the energy of the theme. The work I've looked at in my research all favours that kind of approach. The one element of my work I did like was the use of lines, which I wanted to keep.
We also did a group exercise where we matched adjectives to designs. This helped is in identifying why certain approaches convey certain feelings/ideas, which is useful in developing visual cues in our own work.
My next step was catching up by generating imagery, as further steps are difficult without it since the imagery should inform the design.
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